Tech companies love rolling a robot out onstage. These systems serve as shorthand for consumer electronics brands branching out into a more bleeding-edge

You communicate with Ballie through voice, and at times, the robot also projects virtual buttons onto the floor that can be stepped on to make a selection. (I’m curious as to what its accessibility features might entail.) Samsung has also given Ballie plenty of power over the smart home; you can tell it to control your lights and various routines.

At its CES 2025 press conference, Samsung just announced that the Ballie home robot it first showed off last year will actually be available for sale this year. This cute yellow rolling device has a built-in projector that allows it to beam images and videos on your walls and floors,

Samsung drew confused looks at the world's biggest tech fair when it unveiled a prototype of a round yellow robot with a projector built into it. Now, at this year's CES tech event in Las Vegas, the oversized talking tennis ball is back and available to purchase later in 2025,