A harlequin duck riding surft at Montrose and a crayfish on the hook grabbing a minnow are among the notes from around ...

Capt. Mike Williams at one time was a paid MirrOlure field tester and helped design many of their lures on the market today. So, he has a lot of confidence ...

Their first lure design was a red and blue bucktail jig—a humble beginning that has since grown into a lineup of different lures, each custom-made with hand-painted details and personal touches.

The name and original concept for bait-and-switch media online stem from the term "bait-and-switch," which originated as a form of fraud in retail sales and commercial culture. The oldest text ...