Connected TV will be crucial for boosting customer conversions and brand impact in 2025, while Hong Kong will also see a rise in search spending on e-commerce, driven by growing confidence in retail ...

Say goodbye to generic travel ads. Agoda's Matteo Frigerio, talks about using AI to craft personalised video ads that speak ...

Havas Media Network has appointed Pankaj Nayak, former Singapore managing director of Dentsu International’s Media group, as ...

Articles written by Josh Morphew ...

Podcasting’s meteoric growth has been underscored by blockbuster deals like Joe Rogan’s $250 million Spotify contract and SiriusXM’s $125 million investment in Alex Cooper’s Call Her Daddy.

Republican and former White House deputy chief of staff Joel Kaplan to take over as Meta’s president of global affairs after ...

"China's champion, the world's champion," posted BYD in a triumphant social media statement on Januray 1—the numbers back up the bold claim. The Chinese auto giant closed 2024 with a record 4.3 ...

Achint Setia, Zalora’s chief revenue and marketing officer, officially stepped down from his role on December 31, 2024, after a two-and-a-half-year tenure. Setia confirmed his departure in a LinkedIn ...

Coming up with accurate predictions for the year ahead seems a little ambitious and absurd given the volatility of the post-pandemic world so far. Thankfully, in the microcosm of marketing, experts ...

A clear, concise and constantly updated guide for industry trends and predictions—all in one place. Check back often for the ...