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Dell kills XPS brand
Dell Phases Out XPS Branding for New Pro and Pro Max Laptop Tiers
Named brands like XPS and Inspiron will now fall under size categories. Plus, Dell expanded its partnership with AMD.
30 years later, XPS is dead. Here’s why Dell is killing its flagship brand
Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?The Latest Tech News, Delivered to Your Inbox
Dell killed XPS and rebranded its whole PC lineup
Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.
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The end of an era: Dell will no longer make XPS computers
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
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Dell’s ‘Unified Branding’ Is Completely Confusing
Dell laptops are being split into three categories: Dell, Dell Pro, and Dell Pro Max. Dell laptops are meant for work and ...
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Dell just look a leap of faith by renaming its entire laptop portfolio - and it might just work out
This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.
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